About us

Businesses going global,
seen precisely at every trade show.

BoothAI was founded in 2026 by an elite team with 20 years of hands-on experience in global trade-show construction. We've distilled the industry know-how from 20,000 projects into AI, redefining the efficiency of exhibition investment — from commercial judgment to spatial design to delivery execution — so every business shows up the right way, in front of the right people.

Vision

Every business going global, seen precisely at trade shows worldwide.

Mission

Redefining the efficiency of exhibition investment with AI — from commercial judgment to spatial design to delivery execution — so every business shows up the right way, in front of the right people.

Milestones

2004
Founded in Shanghai; delivered our first overseas project at Hannover Messe, Germany.
2012
300+ booths delivered per year; built local builder networks across Europe and Southeast Asia.
2018
Operations spanning 30+ countries; served 50+ Fortune Global 500 clients.
2024
Launched our AI-driven digital transformation; greenlit the BoothAI platform; pioneered a modular, component-based booth design system.
2025
AI design engine entered private beta; automated BOM quoting reached 95%+ accuracy; concepts delivered in 10 minutes.
2026
BoothAI officially launched — fully digital delivery from design through construction.

Core values

Judgment before design

We don't ask what style you want, we ask why you're here. Every booth starts with commercial intent, not aesthetic preference.

Data over instinct

Intelligence scans, audience profiles, competitor benchmarking — dense information that de-risks every decision. AI doesn't guess. It infers.

Less is precision

We don't pile on elements or sell you extra square meters. Every square meter has a purpose. Every component serves a business outcome.

Delivery is the promise

What the client sees is what the client gets. The render isn't a proposal, it's the contract.