Eurosatory Booth Design & Build Guide

Latest editionJune 17 – 21, 2024
CityParis (Villepinte)
VenueParis-Nord Villepinte
OrganizerCOGES (subsidiary of GICAT — French Defence and Land/Air-Land Security Industries Association)
FrequencyEvery two years
Exhibitorsapprox. 2,028
Visitorsapprox. 42,000

How to build for this show: Defense design language

Most exhibitors at Eurosatory come from the Defense sector, so the booth should follow that industry's spatial grammar:

  • ·Equipment models and a terrain model speak capability
  • ·A systems capability-map wall
  • ·A restrained palette and a high standard of finish
  • ·Tier the circulation by content: the public narrative takes the crowd, the deep material goes into the meeting room and is released by credential
Read the full Defense booth design guide →

Common booth sizes and budget reference

Indicative ranges (design + build, floor space rental excluded), converted at RMB 6.8 = US$1. The itemized AI quotation, priced in RMB, is the binding figure.

FAQ

How far in advance should you plan a Eurosatory booth?

Lock the design 8–12 weeks out: that leaves room for organizer drawing approval, material lead times and the on-site build schedule. Halls in Paris (Villepinte) typically open for build-up 2–3 days before the show. With BoothAI the design and quotation step collapses into a single day, so the time goes where it matters — approvals and logistics.

What booth size works for Eurosatory?

Defense exhibitors at shows like this usually take 36/54/81 sqm. A smaller footprint concentrates on the lead product; a larger one carries the full set of Defense zones — display, meetings and storage. The choice follows your objective and budget.

What does a Eurosatory booth cost to build?

Taking 36 sqm (≈ 20ft × 20ft) as the reference, a standard design-and-build lands around US$3,700–5,900 excluding floor space rental (converted at RMB 6.8 = US$1), moving with materials, finish and size. BoothAI prices every component line by line against the actual design.

Generate your Eurosatory booth concept in 30 seconds

Enter your floor area and opening sides — BoothAI generates a 3D concept and an itemized quotation in the Defense design language, then delivers it through a global build network.

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