IAA MOBILITY Booth Design & Build Guide

Latest editionSeptember 9 – 14, 2025
CityMunich
VenueMesse München + Munich City Center (Open Space)
OrganizerVDA (Verband der Automobilindustrie / German Association of the Automotive Industry) + Messe München
FrequencyEvery two years
Exhibitorsapprox. 748
Visitorsapprox. 500,000

How to build for this show: Auto Parts design language

Most exhibitors at IAA MOBILITY come from the Automotive & Auto Parts sector, so the booth should follow that industry's spatial grammar:

  • ·Illuminated shelving on all four walls: the optimal display form for small auto parts
  • ·Car-paint-grade gloss white lacquer with gold and metallic acrylic accents
  • ·A glass display case gives the flagship part its ceremony
  • ·Four walls of illuminated shelving turn small parts into a wall of exhibits — density is the proof of scale
  • ·A central memory device (a fluid demo, a mechanism in motion) makes the engineering visible and gives the booth a visual core
Read the full Auto Parts booth design guide →

Common booth sizes and budget reference

Indicative ranges (design + build, floor space rental excluded), converted at RMB 6.8 = US$1. The itemized AI quotation, priced in RMB, is the binding figure.

FAQ

How far in advance should you plan a IAA MOBILITY booth?

Lock the design 8–12 weeks out: that leaves room for organizer drawing approval, material lead times and the on-site build schedule. Halls in Munich typically open for build-up 2–3 days before the show. With BoothAI the design and quotation step collapses into a single day, so the time goes where it matters — approvals and logistics.

What booth size works for IAA MOBILITY?

Auto Parts exhibitors at shows like this usually take 27/36/54 sqm. A smaller footprint concentrates on the lead product; a larger one carries the full set of Auto Parts zones — display, meetings and storage. The choice follows your objective and budget.

What does a IAA MOBILITY booth cost to build?

Taking 36 sqm (≈ 20ft × 20ft) as the reference, a standard design-and-build lands around US$3,700–5,900 excluding floor space rental (converted at RMB 6.8 = US$1), moving with materials, finish and size. BoothAI prices every component line by line against the actual design.

Generate your IAA MOBILITY booth concept in 30 seconds

Enter your floor area and opening sides — BoothAI generates a 3D concept and an itemized quotation in the Auto Parts design language, then delivers it through a global build network.

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